#5 Create for The Competition
Finally, consider creating something that your competitors would be interested in promoting. This could include developing a new tool or software that solves a common problem in the industry or creating a digital product that fills a gap in the market. By creating something that your competitors are interested in promoting, you can tap into their network and potentially attract new clients, ultimately increasing your income.
Your competitors can siphon profits from you when you’re not doing all you can. But your competitors can also be a gateway to dramatic increases in your online revenue.
All you have to do is brainstorm ideas for product creation where they act as an affiliate and you share the money it generates. For example, let’s say you make money writing Private Label Rights.
You may have a launch planned in the health and wellness niche. But you know of one affiliate in particular who has a huge list for this niche. You would allow him or her to have advanced promotion ability for this offer (maybe even with a discount for their customers).
As long as you’re being upfront with the other affiliates, this won’t be a problem. You want to maintain transparency with the other affiliates to avoid confusion and irritation. The last thing you want to do is to isolate your other joint venture partners.
Another good idea is to create a product exclusively for someone’s list that won’t be given to anyone else. Marketers love being able to tout something exclusive to their subscribers.
It makes them look good to their list, having secured a deal that no one else gets. It’s a good idea to locate some of the top marketers in your niche and see what converts best for them. For example, let’s say you know of a marketer whose subscribers love courses on social networking profits.
You discover that the social app Clubhouse is rising in popularity, yet there are very few courses on how to maximize your use of it. You could create a course just for this marketer’s list and split the profits.
Or, give their list advanced ability to purchase the course and then release it to the general public at a later date. Finding ways to cater to the affiliate and their audience can up your earnings significantly.
You can also create bundles of content or courses that you already have in your business and offer it at a discount for the followers of these formidable affiliates. Don’t waste your best deals on affiliates with no track record. You want to reserve that for top performers.